Vision Direct: A Pug’s Christmas 

Vision Direct has released its first ever Christmas campaign. The campaign, titled “A Pug’s Christmas” is available to watch online throughout the month, and, in all honesty, is streets above some of the higher-profile adverts that we’ve seen this year.


Vision Direct, Europe’s largest online retailer of contact lenses, launched the holiday-themed advert with an adorable pug. It tells the story of a boy and his best friend, a shorted sighted pug Gizmo and has been designed to showcase the company’s superfast, next day delivery of contact lenses to UK addresses.

Vision Direct have also released a behind-the-scenes video of “A Pug’s Christmas” offering a light-hearted perspective of the filming process from Gizmo the Pug’s point of view, and truth be known, I think that just makes the original advert even better!

Not only do we see a talking dog, but we get to hear his opinion on the advert!

“I don’t play the little boy’s dog,” he tells us, “he plays my owner.”

Vision Direct: A Pug's Christmas - Gizmo - Superpug - From a article

If you didn’t think he could get any cooler, suddenly Gizmo is… Superpug!

If you fall in love with the cute dog in the original advert, you’ll smile wrily at the dry humour in the second ad.

The behind-the-scenes video can be seen here:

It’s probably also worth mentioning that there is £250 to win towards Christmas just by watching the ad and answering the simple question. Just head to their site for more details and to enter!

by DannyUK


I was paid a fee to view this video and write my honest opinion. A full disclosure policy is available on the website.

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